Some Legal Specifics of Consumer Protection Regulation in Asia I : Taiwan and China
Fraud: in Taiwan Civil Law as Default Rules; in China PCRI§49 (double price paid by C), §50 (fine, confiscation and suspension) or other relevant laws
Advertisement: in Taiwan Fair Trade Law §21 (false or misleading ads: fined successively until corrected/discontinued); Consumer Protection Law §22 (ads constitute part of the K), §23 (ad agents’ joint and several liability); Commodity Labeling Law §24. In China, PCRI §19 &§50 (untrue and misleading ads),§22 (ads constitute part of the K), §39 (sole liability either by business or agent).