J. Trevor Hughes

Executive Director
Network Advertising Initiative

Trevor Hughes is the Executive Director of the Network Advertising Initiative. In this role, he leads all of the NAI's efforts to create manageable standards for industry at the intersection of privacy and technology. This work has included continued oversight of the NAI's principles for online profiling, drafting and development of guidelines for the use of web beacons, and formal representation of the NAI before the US Congress and the EU Parliament.

Prior to joining the NAI, Hughes served as Director of Privacy and Corporate Counsel for Engage, a leading online media and software company. Prior to Engage, Hughes worked as Corporate Counsel for UnumProvident, the world's largest disability insurer. Hughes has lectured on privacy and ecommerce law at Boston College Law School, the University of Maine School of Law and Northeastern University. He is also a frequent speaker on these issues at industry conferences around the world. Hughes also has significant experience as a media official at the 1994 World Cup, 1996 Olympics and the 1999 Women's World Cup. A native of Canada, Hughes holds a BA in political science from the University of Massachusetts and a JD from the University of Maine School of Law.

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